We value your time almost as much as you do. Because of this, we’ve decided to save you time by giving you a fast and easy way to learn what you need to know in order to succeed in relevant retail areas.
We’ve gone through our articles and chosen the best article for you on topics such as increasing sales, improving traffic, building a successful website, competing with large retailers, and more. These articles were chosen because they will lay out the roadmap you need for succeeding in each area.
If you decide you want to learn even more about a certain retail strategy, that’s great! This will be a great place to get you started. From here you can choose a topic to start with, click on the article, read it, then find more related articles listed on that topic.
Our job is not only to make yours easier but to highlight the steps that will bring you success in your business, online and off.
Below the quick guide, you will find more specifics on each article, including reading time and sneak peeks to give you a look at what each article covers.
Quick Guide to Top Articles
|Topic: Better Class Management||Read Time: 4 min.|
|Sneak peek: After spending hours preparing a class schedule, finding qualified instructors, setting up prices, and organizing class materials, it’s always a disappointment when the turnout isn’t what you’d hoped for. So, what can you do to make your classes more appealing and increase registration?…|
|Topic: Better Inventory Management||Read Time: 4 min.|
|Sneak peek: While it may be tempting to purchase the James Bond edition that comes with lots of whistles and bells, it’s more important that you find an inventory management software that suits your distinct needs so you can use it year after year and get the most from your investment. Here are some of the essentials you’ll want to look for…|
|Topic: Successful Websites||Read Time: 6 min.|
|Sneak peek: If you want your website to function as a viable part of your business, you need to perform regular maintenance to ensure its effectiveness. Here’s how you keep your website running smoothly so it can effectively increase brand awareness and drive traffic to your business…|
|Topic: Successful Websites: Homepages||Read Time: 4 min.|
|Sneak peek: If your homepage is lame, no one is going to stay, let alone shop or purchase anything. No pressure. Luckily, there are several things you can easily do to ensure that customers stick around your website and buy several of your many awesome products…|
|Topic: Successful Websites: Product Pages||Read Time: 5 min.|
|Sneak peek: Why should you care about your product pages in your online store? Can’t you just throw up a photo and price and call it good? Not really. Today’s online marketplace is becoming ever-more competitive. So how do you stand out? With outstanding product pages. Better product pages will accomplish these three goals…|
|Topic: Increasing Traffic: SEO, Online Traffic||Read Time: 5 min.|
|Sneak peek: You’ve already broken your “no swearing rule” and you’re sorely tempted to throw in the towel because your website rarely sees a blip of traffic. According to Reliable Soft, there may be several reasons you can attribute this to, such as…|
|Topic: Increasing Traffic: Foot Traffic||Read Time: 5 min.|
|Sneak peek: What are you doing to get customers to notice your store? The Retail Doctor recently published an excellent article highlighting specific examples of retailers getting customers to notice their store. Every time, foot traffic increased and sales went up. So what tricks did these retailers use? They decided to do something out of the ordinary…|
|Topic: Increasing Traffic: Local Traffic||Read Time: 6 min.|
|Sneak peek: Are you still struggling with traditional marketing methods that cost you money but don’t deliver results? If so, read on to see why you should be tapping digital resources to promote your brand and get more customers knocking on your door…|
|Topic: Increasing Sales: Email Marketing||Read Time: 6 min.|
|Sneak peek: While email isn’t the shiniest new thing in the marketing world, it still dominates in effectiveness and ROI. There’s a reason it’s been around for years. It works. People who buy products marketed through email spend 138% more than people that do not receive email offers…|
|Topic: Increasing Sales: Text Message Marketing||Read Time: 4 min.|
|Sneak peek: “Nearly two-thirds of consumers subscribed to mobile marketing indicate that they have made a purchase as a result of receiving a highly relevant mobile message.” We’re going to break down how you can specifically use text message marketing to reach your customers and bring them into your store and through the checkout line, thereby making you more money.|
|Topic: Increasing Sales: Cart Abandonment||Read Time: 7 min.|
|Sneak peek: In 2015, Business Insider estimated that approximately four trillion dollars worth of merchandise would be abandoned in online shopping carts during that year. Wordstream suggests the following 8 tactics (among others) in winning the battle against shopping cart abandonment to boost conversions and help you recover lost sales…|
|Topic: Increasing Sales: Coupons||Read Time: 5 min.|
|Sneak peek: Indeed, in the last few years, coupons have made a name for themselves as highly effective sales tools for every type of business. As Vaucher points out, “Providing coupons to customers can lead to several benefits for business.” Let’s take a look at 4 ways coupons can increase your revenue and boost business growth…|
|Topic: Competing With Large Retailers||Read Time: 4 min.|
|Sneak peek: While it’s true that many brick-and-mortar stores have experienced a decline in sales as a result of E-commerce and many retailers continue to worry about the future of their businesses, Forbes assures retailers that their future remains strong and bright…|
Also published on Medium.