Have You Performed This 30 Minute Pre-holiday Store Checklist?

You’ve probably noticed a lot of articles lately about the preparations brick and mortar retailers can make to have a more profitible holiday season. These articles include topics on everything from marking down prices and investing in new technology to boosting employee capabilities. It’s not surprising that retailers are focusing on ways to drive more […]Continue reading

Here’s How to Win Holiday Sales in 2019

“The importance of retail’s performance in the coming months can determine a company’s trajectory in a year where the industry has taken some big punches,” says Retail Dive. “The stakes are high.” Retailers will need to streamline backend operations, boost online and offline experiences, and be more creative about promotions. “The market is changing so […]Continue reading

The Black Friday Statistics You Need to Know for Better Online Holiday Sales in 2019

The Halloween decorations are already on store shelves, heralding the arrival of the most anticipated holiday of the retail year—BFCM (Black Friday Cyber Monday). According to TechCrunch, Black Friday alone raked in over $5 billion in online sales in 2017. For retailers looking to grab a piece of that action, the time to start BFCM […]Continue reading

5 Ways to Cut Stress As a Retailer at Holiday Time

While I would agree that December is the most wonderful time of the year (minus the cold), it can feel like the most challenging time of the year for small retailers. There are big sales days to get ready for and to compete on – Black Friday, Small Business Saturday,  Cyber Monday, Green Monday, etc. […]Continue reading

Good Visual Merchandising Is More Than Just A Holiday Thing!

“There’s nothing like the holidays to draw attention to the impact of visual merchandising,” says Retail Dive. “It’s the time of year when the art form is most apparent and robust. Stores decorate windows, malls create Santa wonderlands and displays become more colorful and complex.” And while shoppers are admiring the festive decor and compelling product […]Continue reading

5 Mistakes Retailers Should Avoid this Holiday Season

The 2017 holiday shopping season was a profitable one for retailers, and this holiday season is shaping up to be even more promising due to consumer confidence, low unemployment, and wage growth. In order for retailers to reap the benefits of 2018’s profitable holiday shopping season, here are 5 mistakes they should avoid: 1. Black Friday Is […]Continue reading