Ugh! It’s time to write another blog post, but after spending several hours racking your brain and combing the internet for ideas…you’ve got zilch. Zero. Nada. Fortunately, Social Media Examiner has some simple suggestions for generating new content ideas. Take a look:
Create Blog Posts From Customer Questions
If your customers are asking you questions about specific topics, there’s a good chance other consumers have the same questions. With that in mind, creating content that addresses these questions in a useful way will ensure that you’re delivering the relevant information your readers are looking for.
And don’t be afraid to ask your audience which topics they’d like you to write about. Asking for feedback builds stronger customer relationships by showing that you genuinely care what they think. What a great way to increase engagement!
Using customer questions as blog topics will make it easier for other people searching for these topics to find your blog and, with each question you blog about, you’ll be further cementing your reputation as an expert in the field.
Check Out The Chats
What are people talking about in public forums and social chatting platforms like TweetChat?
TweetChats are scheduled events where people from all over the world have a conversation over Twitter about certain topics.
You’ll find that these chats are helpful resources for finding blog ideas, because they involve a variety of questions, answers, facts, and opinions that can fire up the idea center of your blogging brain.
Read Other Industry Related Blogs
Yes, we know. You’re trying to find ideas for your blog, so why should you spend time reading other people’s blogs?
Because doing so can help increase your understanding of the type of content customers in your industry are looking for.
When you stumble upon articles in your field that are a bit outdated or missing key information, this presents a good opportunity to build upon and update the content for today’s readers, while filling in the missing bits. You might add your own insights or experiences on the topic, add a video tutorial, or create an infographic. Or you might choose to discuss why you agree or disagree with the information presented and provide compelling reasons why.
By reading through other industry related blog posts, you’ll discover the trends and topics that people want to know more about.
Get Acquainted With Quora
Quora is a social Q & A network where people can ask members any question they’d like or respond to the questions of others.
By browing the site, you can see what questions people are asking or following, which will indicate the topics people want information on and which types of knowledge are in demand.
Now you just have to transform the questions or answers you find on Quora into an awesome blog post.
Take a Cue From The Comments
Popular blogs in your industry most likely get hundreds of comments on their posts. That means there’s a darn good chance that the authors don’t have time to respond to them. Opportunity’s a knockin’!
All you have to do is reply directly in the thread with a helpful response to the commenter’s question. Then use your answer to create a blog post with that content.
As you continue to answer the questions you find on other industry related blogs, you’ll build a reputation as a subject-matter expert, plus you’ll have a blog filled with awesome content!
If you don’t feel like writing a whole blog post on one particular comment or question, simply browse the comments for other topics that might make interesting blog post ideas. If nothing else, you’ll get a pretty decent idea of what kind of information people are looking for so you know what kind of content to create for your blog.
As a blogger, you know that it’s more important than ever to produce content that’s relevant and useful to your audience if you want to beat out the competition. Content that solves a problem or meets a need will attract attention, get shared, and establish your position as an expert in your industry.
Unfortunately, creativity doesn’t always deliver the awesome ideas you need for your blog content. Sometimes you need a little extra help. Using the tips in this article will help you save the time and effort you might have spent trying to generate content that doesn’t provide value to your readers, which should also help you increase traffic and conversions.